Microsoft Ads cost import

Bring Microsoft Ads spend into your search performance layer.

Import Microsoft Ads cost into Nitoriq so search campaigns, ad groups, keyword intent, attribution, conversions, and revenue can be reviewed beside the rest of acquisition.

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Search spendAd group reviewIntent contextRevenue reporting

Microsoft Ads sync view

Microsoft Ads spend lands where revenue is reviewed

Nitoriq imports Microsoft Ads cost, normalizes the fields, and keeps spend visible beside attribution, outcomes, revenue, and team decisions.

Cost sync ready

Account connectedSpend normalizedReports updated

Microsoft Ads

Search cost source

Ad account

Microsoft Ads access

Ad group

Cost and context

Revenue view

Spend matched to outcomes

Spend

$31,540

Microsoft Ads cost

Revenue

$76,200

Attributed results

ROI

2.42x

Search performance

DestinationStatus

Cost report

Microsoft Ads spend by segment

Live

Revenue review

Outcomes compared to cost

Ready

Team action

Scale, review, or hold

Queued

Source connected

Fields normalized

Report ready

Keep search spend comparable across channels.

Microsoft Ads cost belongs beside attribution and revenue so search coverage can be reviewed with the rest of acquisition.

cost enters

Microsoft Ads source

Ad account

Campaign

Ad group

fields normalize

Nitoriq

Account

Ad group

Cost amount

teams act

Shared report

Revenue view

Margin review

Budget action

Review Microsoft Ads spend beside search intent and revenue

Search teams need to know which campaign and ad group costs are producing valuable outcomes. Imported spend keeps that context in the reporting layer.

Scale

Which campaigns should scale?

Compare Microsoft Ads spend with attributed conversions and revenue.

Review

Which ad groups need review?

Find search segments where cost and downstream value are drifting apart.

Compare

Where is intent profitable?

Use search context, cost, and revenue to guide budget movement.

Cost view

Microsoft Ads spend beside revenue

A simple report surface shows spend, matched revenue, and the next action without sending the team back to a platform export.

Report ready

Spend

$31,540

Microsoft Ads cost

Revenue

$76,200

Attributed results

ROI

2.42x

Search performance

SegmentSpendRevenueAction

Bing exact$12.4k$31.9kScale

Shopping intent$8.2k$15.6kReview

Generic search$5.9k$9.8kHold

Freshness

14m

latest cost sync

Coverage

98%

rows mapped

Currency

matched

ready for reports

Connect Microsoft Ads to cost-aware search reporting

Sync Microsoft Ads spend into Nitoriq and review search performance beside downstream outcomes.

Connect Microsoft Ads

Authorize the account that holds your search spend.

Choose accounts

Select the Microsoft Ads accounts that belong in reporting.

Sync spend

Bring campaign cost into Nitoriq on a recurring basis.

Review search ROI

Compare cost with attribution, conversions, and revenue.

Turn scattered search checks into one cost-aware view

Spend stops being a number the team checks separately and becomes part of the same conversation as traffic quality, outcomes, revenue, and budget action.

Search coverage

Search cost joins the same reporting layer as revenue and attribution.

Ad group review

Imported spend keeps search review closer to business outcomes.

Budget movement

Microsoft Ads cost can be reviewed beside the rest of paid media.

Ready to launch

Ready to review Microsoft Ads spend beside revenue?

Connect Microsoft Ads cost imports to Nitoriq and keep search performance reporting unified.

Ready When You Are

Start free or book a demo.

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